- Google is planning to add advertisements and sponsored content to the Gemini app.
- The company is taking this step to generate more revenue from AI products.
- Gemini will show sponsored suggestions along with answers based on search history.
- This move will increase direct competition from ChatGPT in the AI market.
Google Gemini AI: Tech giant Google is now planning to take its AI platform Gemini in a new direction. According to reports, the company may soon add advertisements and sponsored content to this app. While till now AI chatting was considered a clean and seamless experience, in the future, users may also see commercial content during conversations.
New step to increase earnings
According to reports, the company wants to make its AI products more revenue generating. Under this strategy, inclusion of advertisements in Gemini app is being considered. Company officials have indicated that the advertising model which is already working in AI-based search features can also be implemented in Gemini. This clearly means that in future, when you ask any question to AI, you may also see sponsored suggestions along with its answers.
Advertisements will be shown on the basis of search history
Google is already showing ads to users based on their queries in its AI search features. This system is active in different countries where text and shopping ads appear along with search results. The company has received good response from this model and that is why now preparations are underway to bring it in Gemini also. Its effect will be that AI chatting will no longer be limited to just giving information but the element of marketing will also be added to it.
Competition will increase in AI market
If advertisements are started in Gemini, it will be in direct competition with OpenAI’s ChatGPT. Work has already been done on features like advertisements for some users in ChatGPT. Although companies claim that advertising will not affect the quality of AI’s responses, it is certain that it will have an impact on user experience.
New era of changing AI world
AI is now becoming not just a technology but a big business platform. Companies are trying to make it a new source of income. In such a situation, in the future, the experience of AI chatbots may not be as simple and ad-free as before. Now it will be interesting to see how much users like this change and whether this step affects the popularity of AI platforms or not.
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